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Learning should not stop within the four walls
of the classroom. For this reason, companies should provide
employees a venue to further develop their potentials, if
not discover more. There is a need for continuing education
programs, mainly through training sessions and seminars. It
is a pity, though, that when companies implement cost-cutting
measures during economic slowdown, the budget for employee
training is the first to go. Very few firms pursue their training
programs, knowing too well that it is during times like these
that a companys human resources turn out to be the most
important ingredient for company growth.
Even fewer are those who have the resources
to build training facilities for their employees. But for
those who do, the benefits of better-trained employees are
sure to reflect in corporate bottom-lines.
The Don Filemon C. Rodriguez Training Center
in Silang, Cavite and the Manolo M. Lopez Development Center
(MMLDC) in Antipolo, Rizal both started as development arms
of their respective companies, the Phinma Group of Companies
and the Manila Electric Company (MERALCO). In the process,
both companies found out that expanding their operations to
external clients provided good a good opportunity to raise
the sizeable income necessary for the maintenance of facilities
and further development of their training programs.
The
Don Filemon C. Rodriguez Training Center
Opened in September 1997 and formally inaugurated in January
1998, this training center of the Phinma Group of Companies
was built initially to provide a state-of-the-art training
facility for their rank and file, supervisory and engineering
employees. This training facility boasts of a conference center,
a technology center for workshop activities, a dining and
recreation building, and a hotel.
According to Dr. Jesus Gopez, Executive
Director of the Phinma training facility, Since Phinma
has a large activity in the cement industry, the concept was
directed towards trade and the knowledge required to run a
cement factory. Electricians, plant mechanics, instrument
technicians, heavy equipment mechanics, and engineers were
the first internal clients of the training center.
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The Don Filemon C. Rodriguez Training
Center pioneered a facility that features not just conference
and workshop rooms for technical courses, but also a gym
that is open 24 hours a day
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The year 1997 was a difficult beginning
for Phinmas training center. With the Asian economic
crisis, the management decided to open the facility to the
external market, especially since the training activities
it provides, while being highly technical and specific, are
also common to other companies in similar lines of businesses.
The Phinma training center also has been
providing management and administrative skills courses, which
they eventually developed, designed, and customized for particular
clients through the help of both in-house and external trainors
and former Phinma trainors.
But the hotel component of the training
center is also key in the marketability of the facility. Companies
may opt to just use the venue to hold meetings, conferences,
or their own training activities and just make use of the
board and lodging amenities and equipment of the training
center.
The
Manolo M. Lopez Training Center
On the other side of Metro Manila lies another huge training
facility, the MMLDC, which MERALCO opened to the public in
1999. The MMLDC primarily has a strategic alliance with its
mother company in developing training modules for MERALCO
employees, owners, and suppliers. But MMLDC is also being
used by external clients, mostly MERALCO shareholders, partner
companies, and affiliate companies.
The courses it offers range from general
education courses that touch on self-motivation and personal
effectiveness, to more specialized engineering courses, and
courses on management development, professional development,
and process-based development.
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| MMLDC showcases an environment
that is highly conducive to both learning and relaxation
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One very marketable service of MMLDC is
its team building seminar, complemented by an impressive adventure
learning course. It is an obstacle course area where different
groups can do physical exercises and activities that can be
related to specific team building components such as change
management, decision-making and visioning, among others.
Arthur Luis Florentin, Assistant Vice
President and Human Resources Development Head of MMLDC, says
most of the benchmarking for the facility was done abroad
since they wanted to capture an ambience that will be conducive
to learning. The result is a nine-hectare estate which houses
conference halls with wall paintings, a museum featuring MERALCO
memorabilia, an aviary with an exotic bird collection, and
a mini-zoo. The purpose for this, Florentin stressed, is the
feeling of relaxation and oneness with nature, with a good
twist of learning.
The MMLDC is operated like a hotel, but
the administration keeps in mind that their clients are there
mainly for business development and training, more than just
leisure. Its a corporate university environment
MMLDC wishes to create, with company employees enrolling in
a continuous education program in their respective areas of
work. The hotel rooms, just like any of the other conference
rooms within the compound, have access to the internet, which
comes in handy for clients who bring their own computer notebooks
while attending their seminars.
The Industry Mix
Both the Phinma Training Center and MMLDC have unique offerings
in order to provide a combination of two separate services:
human resource development and the hotel industry. The strength,
in fact, lies in the presence of the human resources element,
enabling them to take on the role of consultants able to provide
training needs analysis to companies. This is a definite value
added to their service, aside from the facilities that these
centers can make available to those who just need a venue
to hold their own meetings, conferences, and seminars.
There used to be a time when human resource
development was viewed as an added cost to the company with
no great tangible value for business development. But in times
of economic crisis, one of the wisest investments companies
can make is insuring that employees feel their importance
in the attainment of company goals. It is by building up the
employees competencies during down times that companies
are able to prepare for a major recovery once the economic
situation starts to get better.
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