PhilippineBusiness.com.ph: About Us

Published by

Philippine Business
Magazine

How to Advertise	Distribution and Readership
Advertising Package	Payment Schedule
Advertising Rates	Print Run
Advertising Confirmation and Contract	Publication Specifications
Advertising Material	The Publisher
Contact Us	Download 2006 Advertising Contract (requires Acrobat Reader)
Description
	Our advertisers

How to Advertise:

1.	Choose the preferred advertising size and rate
2.	Print and accomplish Advertising Contract
3.	Fax or send to (63.2) 750-7405 or 06
4.	PBM shall get in touch with you for the advertising material
5.	PBM shall send your office complimentary copies of the issue/s with your published advertisement

Description

Philippine Business is the country’s premiere business magazine today. It is published by the Makati Business Club to answer the demands of a business magazine to present a clear, well-researched and in-depth view of business developments in the Philippines. It also contains news and information on the Philippine economy with particular focus on trade, investments, economic forecasts, growth sectors, regional reports and tourism.

The Publisher

Philippine Business is published by the Makati Business Club, a business association organized as a Forum of Constructive Ideas. Established in 1981, MBC is a non-stock, non-profit organization composed of almost 800 chief and senior executives representing over 400 leading corporations in the Philippines. MBC members come from all major business sectors in the country – manufacturing, services, banking and finance, agribusiness, and commerce. Philippine Business forms a part of the MBC group of publications. Other MBC publications include MBC Research Report, CongressWatch Reports, and the Philippine Government Directory.

Distribution and Readership

Philippine business is distributed to top and senior corporate executives, investors and entrepreneurs, fund managers, and policy decision-makers with a keen interest in the business and economic affairs of the country.

Published ten times a year with a print run of 5,000 copies, the magazine is distributed locally and internationally through MBC’s network of contacts. Complimentary issues are distributed through executive floors of major hotels and de luxe resorts, banks and financial institutions, various local partners and overseas business associations. It is distributed at key business conferences and investment missions that visit the country and brought on Presidential visits outside the country. In 2005, PBM will be distributed among selected Philippine Embassies across the globe. Copies are also sold in selected bookstores and newsstands in Metro Manila and in major cities nationwide.

MBC Members come from among Chief Executive Officers (CEOs) and senior business executives of the largest corporations in the Philippines. The companies they represent come from all major business sectors in the country - manufacturing, services, banking and financial institutions, agribusiness, and commerce. Membership in MBC is by invitation.

Print run

Philippine Business has a print run of 5,000 copies with an estimated pass-on readership of five.

Philippine Business Advertising Rates for 2006
(in Philippine Pesos, VAT inclusive)

Location and Cost *
	Issues
	1	2	3	4	5
Prime Spots
Outside Back Cover	61,000	59,000	57,000	55,000	53,000
Page 3	60,000	58,000	56,000	54,000	52,000
Inside Front Cover	58,000	56,000	54,000	52,000	50,000
Inside Back Cover	58,000	56,000	54,000	52,000	50,000
Inside Front Spread (2 pages)	93,000	89,000	85,000	81,000	77,000
Other Pages
Full Page	55,000	53,000	51,000	49,000	47,000
Half Page	38,000	36,000	34,000	32,000	30,000
Spread (2 pages)	88,000	84,000	80,000	76,000	72,000

Location and Cost *
	Issues
	6	7	8	9	10
Prime Spots
Outside Back Cover	51,000	49,000	47,000	45,000	43,000
Page 3	50,000	48,000	46,000	44,000	42,000
Inside Front Cover	48,000	46,000	44,000	42,000	40,000
Inside Back Cover	48,000	46,000	44,000	42,000	40,000
Inside Front Spread (2 pages)	73,000	69,000	65,000	61,000	57,000
Other Pages
Full Page	45,000	43,000	41,000	39,000	37,000
Half Page	28,000	26,000	24,000	22,000	20,000
Spread (2 pages)	68,000	64,000	60,000	56,000	52,000

* Cost per issue. Location will depend on availability of pages. Please contact PBM for booking.

Advertising Package

• Print advertisement in the issue/s chosen
• 10 complimentary copies of PBM of issue/s chosen
• Inclusion of your logo and webpage link in the PBM advertising webpage for the duration of the issue/s advertised in.

Advertising Confirmation and Contract

Advertising reservations must be confirmed by sending MBC the accomplished Advertising Contract signed by an authorized client representative.

Advertising Material

For black and white ads, please provide a camera-ready negative. For colored ads, color separations with color progressive proofs will need to be submitted. MBC can assist in producing color separation. Layout and design work . Corresponding charges will be applied.

Payment Schedule

Full payment upon confirmation of Advertising Contract.

Publication Specifications

Philippine Business is printed in full color on high-quality, matte-finished paper. Photographs, charts, graphs, illustrations and advertisements are printed in full color.

Trimmed Size:	8-3/4 x 11-3/4 inches
Spread Size:	17-1/2 x 11-3/4 inches
Printing Process:	Offset
Paper Stock Cover:	120 lbs. matte coated
Inside:	80 lbs. matte coated

Advertising: betty.legarza@mbc.com.ph Tel. (63.2) 751.1138
Subscription: betty.legarza@mbc.com.ph Tel. (63.2) 751.1137

Makati Business Club
2nd Floor, AIM Conference Center
Benavidez & Trasierra Streets
Legaspi Village, Makati City, Philippines

Print this page | Download advertising contract (requires Acrobat Reader ) | Email Philippine Business Magazine

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